I’m headed to New York to be a guest on the NBC’s Today Show. My good friend Mark Victor Hansen was thier guest today, and he was dynamite as usual. The interview started out being centered around my new book, Die Fat or Get Tough: 101 Differences in Thinking Between Fat People and Fit People. There have been dozens of news stories written about the book around the country, and many of them have chosen to demonize the messenger instead of evaluating the message. This is classic middle class thinking, which the press is not immune to. That being said, I’m expecting a very fair interview on The Today Show. They’ve also asked me to talk more about the benefits of mental toughness for our Fortune 500 sales clients, as well as for life in general. On Wednesday morning, August 5th, I’ll be a guest on FOX Television’s Good Day Atlanta, also talking about the book and the mental toughness message. if you’re interested in getting a copy of the Die Fat Book, get it today at www.diefatbook.com We’ve been advised that with millions of people watching on Tuesday, we will sell out the first printing immediately, and won’t have additional copies for 2-3 months.  Check out these shows if you have a chance. I’ll look forward to your comments.  Steve Siebold