Public Speakers Blog

Becoming a World-Class Expert

Companies don’t hire speakers, they hire world-class experts that speak. The difference is profound, and if you’re going to build a serious speaking business, your goal should be to be an “inch wide and a mile deep”. Study everything related to your topic and formulate solutions to your clients problems. In this clip, I take...

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Steve Siebold on WGN-TV Chicago

Most of us have experienced a little or a lot of weight gain over the course of our lives. It’s easy to get fat. It’s fun to eat foods that taste great, yet the net result is destructive. This clip is from my interview on WGN-TV in Chicago about my controversial book, Die Fat or...

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Avoiding the Rookie Speakers Fatal Mistake

The speaker audience connection is rooted in the psychology of the teacher student. The goal of the speaker is not to impress, but to emotionally connect. When the audience connects with your content and can see themselves in your stories, it results in an instant relationship. On the contrary, rookie speakers sometimes miss this strategy...

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The Secret to Monetizing Publicity

I’ve seen many thought leaders get publicity, yet only a small percentage understand how to turn press coverage into cash. At the peak of my career as an author, I was doing 75-100 television interviews per year, hundreds of radio shows, magazine, newspaper and online interviews, and we were earning approximately 10 times what we...

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Ex-Motorcycle Cop Earns $50,000 Per Speech

Vernice “Flygirl” Armour is what’s known as a “darling’ in the professional speaking business. In just 4 years, she went from being a motorcycle cop/ combat helicopter pilot to 7-figure speaker. Today, Vernice commands $50,000 per speech. This is a short clip from the hour long interview I conducted with her. If you like the...

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Writing YOUR 100-Year Book

As a Man Thinketh, by James Allen. Think and Grow Rich, by Napoleon Hill. How to Win Friends and Influence People, by Dale Carnegie. These are all examples of 100-year books, or books that remain popular for 100+ years. The goal of every author in the personal development space should be to pen a 100-year...

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Speaking

September 16, 2020 steve 2

Why Writing a Great Book is Critical to Your Speaking Business Success

The average book on personal development sells 250 copies, and the reason is simple: most are regurgitations of Thinking and Grow Rich, How to Win Friends and Influence People and Rich Dad Poor Dad. Many speakers believe they can write a mediocre book and call it a business card. Big mistake. Authors that pen quality...

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Speaking

September 13, 2020 steve 2

How to Become a Professional Author/Speaker

In the summer of 1995, I was sitting against the back wall of a hotel meeting space in Springfield, Missouri, watching the catering staff set up the room for a meeting for IBM. As I watched the lectern being moved into place onstage, I closed my eyes and imagined I was the keynote speaker. I...

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Speaking

September 2, 2020 steve 0

Bill Gove Speech Workshop Goes Online

We’ve transformed the 73-year old, 3-day LIVE Bill Gove Speech Workshop, the most successful speaker training program in history, into an 8-week online video course. On Wednesday, August 19th at 2pm ET, we’ll be conducting a zoom call to discuss the details with the first 100 people who register. You’ll hear from speaking legends Bob...

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Speaking

August 13, 2020 steve 3

Wayne Gretzky’s Advice to Professional Speakers

Wayne Gretzty, known around the world as “The Great One” for arguably being the best professional hockey play of all-time, is famous for this quote: when asked why he was better than the rest, Gretzy famously said “Most players skate to where the puck is, I skate to where the puck is going.” This advice...

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Speaking

August 8, 2020 steve 0

Publicity Strategy for Speakers

Speakers ask me all the time how we get so much publicity, and I tell them we’ve had a professional publicist for the past 10 years. The biggest mistake speakers make is trying to do their own publicity. They do it because they can’t afford a publicist, when they should be focused on building their...

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Speaking

August 3, 2020 steve 0

The Speaker Has No Clothes

The COVID-19 pandemic has exposed many professional speakers as slot fillers for meetings, something everyone inside the industry has known for years. A high percentage of speakers have a 40-minute speech and a pamphlet they call a book, which is largely a regurgitation of their life story or speech. A small minority of speakers are...

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Speaking

July 21, 2020 steve 8

My Interview on CBS News San Antonio, Texas

Our new book, How Money Works: Stop Being a Sucker continues to dominate the best seller lists across the country with over 300,000 copies sold in the past 6 months.

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Speaking

July 15, 2020 steve 0

Mental Toughness Training for Speakers Deadline July 2, 2020

The speaking business has always required mental toughness to succeed, which is one of the reasons few people make it. After 23-years of being a full time 7-figure speaker, I can tell you that most people that attempt to break into this business are too soft to succeed. They’re nice people with good intentions, but...

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Speaking

June 30, 2020 steve 0

My Interview on NBC News West Virginia

Our national media campaign for How Money Works: Stop Being s Sucker continued this week in West Virginia on NBC-TV. In the 6-months since it’s release, the book has sold over 300,000 copies. Our goal for 2020, pre-pandemic, was 1,000,000 copies sold. With all the interest in the book from the media, we may still...

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Speaking

June 27, 2020 steve 0

Books by Steve Siebold

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Author

About Steve Siebold

Since 1997, Steve Siebold, CSP, CFEd has helped Fortune 100 companies increase sales by $1.3 billion USD through his flagship training program, Mental Toughness University. Siebold has delivered $16 million in keynote speeches at National and International Conventions for companies such as Johnson & Johnson, Ingersoll-Rand, Caterpillar, Merck, GlaxoSmithKline, Toyota, Chrysler-Fiat, Transamerica and hundreds of others. Siebold’s 12 books have sold over 1.6 million copies, including the #1 selling book of 2020 on Personal Finance, How Money Works, with co-author Tom Mathews. Siebold’s books have been translated into 7 languages. He’s a former professional tennis player and national coach. His sports clients include Andre Agassi, the Boston Celtics, Miami Marlins and Ohio State Buckeyes. As the CEO of Siebold Success Network, Steve oversees a team of 118 inside and outside salespeople, which gives him unique insights on how to build a mentally tough sales team. Steve’s work has been featured on every major television network in the United States and Canada, and his interviews and articles have appeared in the Wall Street Journal, Fortune, Forbes, USA Today and hundreds of other publications around the world. As a professional speaker, Steve ranks among the top 1% of income earners worldwide. He is the former chairman of the National Speakers Association’s Million-Dollar Speaker Group. As a professional speaker, Steve ranks among the top 1% of income earners worldwide.

Books by Steve Siebold

Books by Steve Siebold

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