“#48 of The 50 Greatest Speaker Marketing Secrets for the Post-COVID 2021 Market
Secret #48: You must be able to clearly articulate your value proposition. Here’s the undeniable fact: COVID-19 has changed the professional speaking business forever…but not necessarily in a bad way. Just like the industry fall-out from the great recession, the best speakers rose to even greater heights as the mediocre speakers went out of business....
My $20 Million Dollar Mistake
The speaking business has been good to me over the past 23-years, but going from coaching to speaking at Fortune 500 conventions around the world was a big leap—that in some ways, I wasn’t fully prepared. Working with many of the world’s largest sales teams was a privilege, but in many cases I wasn’t giving...
Speaking Businesses Dirty Little Secret
It seems as though the COVID-19 Crisis has turned every homebound speaker into an expert on how to succeed in this business. As always, the problem is that very few speaker’s actually have succeeded at the 7-figure level or are qualified to give expert advice. After spending 23 years as a full-time speaker and earning...
Conventions Cancelled for 2020
The speaking business is over for 2020. Conventions have cancelled, hotels are shuttering and corporations won’t accept the legal liability of placing their employees at risk of catching the coronavirus. That’s the bad news. The good news is that if you’ll take action in a few areas, your speaking business may emerge stronger than ever....
Bob Proctor’s Message to NEW and Emerging Speakers
Platform legend Bob Proctor, the man Bill Gove referred to as “The Toronto Tornado”, shares his advice with a new generation of professional speakers. If you’re a fan of the hit movie The Secret, you’ll recognize Bob as one of the stars of the film. Watch this short video I recorded with Bob in Delray...
Speaking Business vs. Speaking Job
Do you have a speaking business or a speaking job? Most speakers have a speaking job, but they think its a business! A business pays you when you sleep, while a job only pays when you’re there. The wealthiest speakers build a business from speaking. In the age of disruption, this is more important than...
R.I.P. Professional Speaking Business 1958-2019
This is really going to upset a lot of my old friends at the National Speakers Association. Regardless, this is the truth: It’s over. The professional speaking business, the heart of which has been speaker’s selling information via long-play records, cassette tapes, CD’s, videos, DVD’s and digital links, is officially DEAD. It was destroyed through...
How Will Speakers Get Paid in the Future?
Like many professions, the speaking business is in the midst of massive disruption. The audios, videos and information we used to sell is now available online 24/7, for free. The days of earning passive income, back of room sales and huge public seminars are over. Speakers that recognize this and adjust to the change will...
Your Speaking Goals for 2019
It’s time to set your speaking goals for 2019. The profession is experiencing massive disruption, and the only speakers who will succeed in 2019 and beyond will be the smart and savvy. I would recommend that you focus on your numbers, starting with cash flow, and work backwards from there. I’m expecting to have our...
Fee-Paid Speaking: The Next Disruption
The professional speaking business has been massively disrupted in the past few years. Selling audio/video programs is now a relic of the past, costing speakers millions in revenue and profits. Yet the next disruption will be even bigger, and threatens to shake the entire profession to its core. The biggest victim may be the National...
Books by Steve Siebold
About Steve Siebold
Books by Steve Siebold
Books by Steve Siebold